Editorial Type:
Article Category: Research Article
| Online Publication Date: 01 Jan 2013
Appraising Billboard Companies
Appraising Billboard Companies
ASA, CFA
Page Range: 142 – 148
Billbard companies are usually worth surprisingly high prices on the market. Buyers and sellers rely almost exclusively on market multiples that are widely recognized as the best meaures of fair market value. Discount rates and capitalization rates in this industry are more closely aligned with real estate yields than returns on operating businesses.
Copyright: © 2003 American Society of Appraisers
Contributor Notes
Jeffrey P. Wright, ASA, CFA is a principal in Centerpoint Advisors, a business valuation firm in Scottsdale, Arizona. He is a partner in SignValue.com, a website *edicated to billboard appraisal information, and he is co-author of Billboard Appraisal: The Valuation of Off-Premise Advertising Signs published by the American Society of Appraisers in 2001.